Strategy For A Networked World - RAMIREZ RAFAEL

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Strategy For A Networked World - RAMIREZ RAFAEL

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Strategy For A Networked World - RAMIREZ RAFAEL

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Strategy For A Networked World - RAMIREZ RAFAEL

During The 1980s And 1990s, Richard Normann And His Colleagues Developed An Original Approach To Strategy, Based On Seeing Value As Inherently Co-produced In Systems. Their 'value Creating Systems' Approach Was A Strong Contrast To The Idea Of 'competitive Advantage' That Defined Strategy At The Time. The Approach Focuses On The Design Of The 'offerings' That Define Relationships Among Co-producers, And Which Connect Actors In Fields Which Transcend Traditional Industry Borders.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2016-08-20
  • Publisher / Label: World Scientific Publishing Co Pte Ltd
  • Author: RAMIREZ RAFAEL
  • Number of Pages: 318
  • Fruugo ID: 459916824-968199084
  • ISBN: 9781911299608

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