Eating The Big Fish - Adam

AED119.00
+ AED70.49 Shipping

Eating The Big Fish - Adam

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Eating The Big Fish - Adam

AED119.00

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+ AED70.49 Shipping

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  • Brand: Unbranded

Description

Eating The Big Fish - Adam

A Revised And Updated Version Of The Classic Book On What It Takes For Small Brands To Eat The Big Tuna Since Wiley First Published Eating The Big Fish In 1999, The Concept Of The Challenger Brand Has Become A Mainstream Idea Among Marketers And Advertisers.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2009-03-03
  • Publisher / Label: John Wiley & Sons Inc
  • Author: Adam
  • Number of Pages: 368
  • Fruugo ID: 8056020-17363783
  • ISBN: 9780470238271

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Dispatched within 24 hours

  • STANDARD: AED70.49 - Delivery between Tue 18 August 2026–Mon 24 August 2026

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